Mid-Level

Land Sales Agent

The acreage specialist — selling undeveloped land for residential, commercial, or recreational use.

Career Level
Junior
Mid
Senior
Director
VP
Executive
Work Personality
E
C
S
R
A
I
Enterprisingleading, persuading
Conventionalorganizing, detail-oriented
Based on Holland Code framework
Job markets for Land Sales Agents
Employment concentration · ~265 areas
Based on employment in related occupations
Mapped SOC categories:
BLS Occupational Employment Statistics
What it's like

What it's like to be a Land Sales Agent

As a Land Sales Agent, you focus on selling land parcels — residential lots, commercial sites, agricultural property, or recreational acreage. Unlike building sales, land transactions involve understanding soil, water, access, zoning, and development potential. Your clients range from families building dream homes to developers assembling sites.

Your day involves listing presentations, site visits, and buyer consultations. You might walk a wooded parcel with a buyer considering a home site, then market a commercial corner to development companies, then handle due diligence questions on an agricultural tract. You spend more time outdoors than agents selling buildings.

If you prefer open land to buildings and enjoy understanding what makes property valuable for different uses, this specialization offers that focus. The challenge is the patience required — land sales cycles are longer than home sales — and the specialized knowledge needed. The people who thrive here genuinely enjoy land and understand its various values.

AchievementAbove avg
RelationshipsAbove avg
IndependenceAbove avg
Working ConditionsModerate
RecognitionModerate
SupportLower
O*NET Work Values survey
StrategyExecution
StructuredAdaptable
ManagingContributing
CollaborativeIndependent
Land type specialtyMarket areaDeveloper vs retail focusListing vs buyer sideTeam vs independent
Land sales varies by market and specialization. Growing suburban areas have active lot sales for homebuilders. Agricultural regions focus on farm transactions. Resort areas may emphasize recreational and vacation property. Some agents focus on large development deals; others work retail lot sales.
✦ Editorial — written by Truest from industry research and career patterns
Career Paths

Where this role sits in the broader career landscape — and where it can take you.

$239K$179K$119K$60K$0KLower paying387 metro areas, sorted by salary level
All experience levels1
This level's estimated range
INDUSTRIES PAYING ABOVE AVERAGE
1 BLS OEWS May 2024 covers all Land Sales Agents (SOC 41-9022.00), not just this title · BEA RPP 2023
* Top salaries exceed this figure. BLS caps reported wages at ~$240K to protect individual privacy in high-earning roles.
Exploring the Land Sales Agent career path? Truest helps you figure out if it's the right fit — and plan your path forward.
Explore career tools
1
Site assessment
Understanding buildability, access, and environmental factors is essential
2
Zoning and entitlements
Knowing what can be built determines land value
3
Developer relationships
Regular land buyers provide consistent deal flow
What types of land sales does this office focus on?
What's the typical price range and transaction volume?
How are land listings generated in this market?
What due diligence resources are available for land transactions?
How do commission structures compare to residential sales?
✦ Editorial — career progression and interview guidance based on industry patterns
The Broader Landscape

Roles like this one sit within a broader occupational category. The numbers below reflect that full landscape — helpful for context, but your specific experience will depend on level, specialty, and where you work.

$32K–$125K
Salary Range
10th – 90th percentile
191K
U.S. Employment
+3.1%
10yr Growth
37K
Annual Openings

How this category is changing

$64K$61K$58K$55K$52K201920202021202220232024$52K$64K
BLS OEWS May 2024 · BLS Employment Projections 2024–2034

Skills & Requirements

Active ListeningSpeakingNegotiationSocial PerceptivenessCoordinationPersuasionCritical ThinkingService OrientationWritingReading Comprehension
O*NET OnLine · Bureau of Labor Statistics
41-9022.00

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Federal data: BLS Occupational Employment & Wage Statistics (May 2024) · BLS Employment Projections · O*NET OnLine
Truest editorial: Fit check, role profile, things that vary, advancement analysis, lateral moves, interview questions.