Mid-Level

Advertising Poster

The billboard worker — installing and maintaining advertising posters and signage on outdoor displays.

Career Level
Junior
Mid
Senior
Director
VP
Executive
Work Personality
R
C
A
S
E
I
Realistichands-on, practical
Conventionalorganizing, detail-oriented
Based on Holland Code framework
Industries that often hire Advertising Posters
Professional Services · 60%Construction · 32%Manufacturing · 6%Administrative Services · 2%
Job markets for Advertising Posters
Employment concentration · ~1 areas
Based on employment in related occupations
Mapped SOC categories:
Marketing
BLS Occupational Employment Statistics
Jump to:What it's likeCareer pathsBy the numbers
What it's like

What it's like to be a Advertising Poster

As an Advertising Poster, you're installing advertising on billboards and outdoor surfaces. This means applying posters, graphics, and wallpaper-style materials to advertising structures, ensuring clean installation, and maintaining displays in weathered conditions.

Your day is physical and mobile. You might travel to billboard locations, climb structures, apply new advertising materials, remove old postings, and ensure installations meet quality standards. Expect outdoor work in various weather conditions, physical labor, and attention to safety at heights.

The people who thrive here are physically capable, comfortable with heights, and take pride in quality work. You need manual skills for clean installation, attention to detail for professional results, and safety awareness for working on elevated structures.

What people in this role value
RelationshipsLower
SupportLower
Working ConditionsLower
AchievementLower
IndependenceLower
RecognitionLower
O*NET Work Values survey
Role Profile
StrategyExecution
StructuredAdaptable
ManagingContributing
CollaborativeIndependent
Things that vary from job to job as a Advertising Poster
Height requirementsTerritory scopeEquipment usedWeather exposureTeam structure
Billboard posting varies by market and display type. Urban markets may have more transit and wall postings; suburban and highway markets focus on traditional billboards. Some roles use specialized equipment (boom trucks, scaffolding); others involve more climbing. Territory scope affects travel and overnight requirements.
✦ Editorial — written by Truest from industry research and career patterns
Career Paths

Where this role sits in the broader career landscape — and where it can take you.

Earning potential across this track
$239K$179K$119K$60K$0KLower paying387 metro areas, sorted by salary level
All experience levels1
This level's estimated range
INDUSTRIES PAYING ABOVE AVERAGE
Technology & Information$93K+13%
Professional Services$89K+8%
Energy & Utilities$86K+4%
Financial Services$80K-3%
Wholesale & Distribution$76K-8%
Compared to Marketing average across all industries
1 BLS OEWS May 2024 covers all Advertising Posters (SOC 47-2142.00), not just this title · BEA RPP 2023
* Top salaries exceed this figure. BLS caps reported wages at ~$240K to protect individual privacy in high-earning roles.
Career Growth OptionsMarketing track →
Advertising PosterAthlete Marketing AgentPromotional Marketing AgentEvent Brand AmbassadorMarketing Brand AmbassadorRetail Brand AmbassadorBrand AmbassadorSales Brand AmbassadorTelemarketing Representative (Telemarketing Rep)Marketing ProcessorTelemarketing Sales Representative (Telemarketing Sales Rep)Advertising Associate+107 more
Exploring the Advertising Poster career path? Truest helps you figure out if it's the right fit — and plan your path forward.
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What it takes to advance
1
Crew leadership
Managing posting crews
2
Equipment operation
Operating specialized installation equipment
3
Quality management
Ensuring consistent installation quality
Lateral Moves
Installation Supervisor →
If you want to manage installation operations
Sign Installer →
If you want different installation work
Questions you might ask when interviewing
What types of displays would I be working on?
What equipment and safety gear is provided?
What territory would I cover?
What does the schedule look like?
What advancement opportunities exist?
✦ Editorial — career progression and interview guidance based on industry patterns
The Broader Landscape

Roles like this one sit within a broader occupational category. The numbers below reflect that full landscape — helpful for context, but your specific experience will depend on level, specialty, and where you work.

$35K–$69K
Salary Range
10th – 90th percentile
2K
U.S. Employment
+5.3%
10yr Growth
200
Annual Openings

How this category is changing

$76K$72K$68K$65K$61K201920202021202220232024$61K$76K
BLS OEWS May 2024 · BLS Employment Projections 2024–2034

Skills & Requirements

Active ListeningSpeakingCoordinationTime ManagementCritical ThinkingJudgment and Decision MakingComplex Problem SolvingMonitoringSocial PerceptivenessOperations Monitoring
O*NET OnLine · Bureau of Labor Statistics
Mapped SOC Codes
47-2142.00

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Other roles in the Marketing career track

directorFundraising and Marketing Director$123KjuniorJunior Promotional Marketing Agent$96KmidAthlete Marketing Agent$96KjuniorJunior Athlete Marketing Agent$96KmidPromotional Marketing Agent$96KmidEvent Brand Ambassador$38K
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Federal data: BLS Occupational Employment & Wage Statistics (May 2024) · BLS Employment Projections · O*NET OnLine
Truest editorial: Fit check, role profile, things that vary, advancement analysis, lateral moves, interview questions.