Senior Visual Designer

Your work blends high-craft visual execution with strategic direction-setting. You might spend Monday developing a visual concept for a new product experience, Tuesday refining a component library's visual treatment, Wednesday art-directing a campaign shoot, and Thursday in a brand review ensuring visual consistency across touchpoints. The range can span digital product surfaces, marketing collateral, and brand identity — depending on how the organization defines "visual design."

The scope tends to be broader than UI design but more craft-focused than graphic design management. You're the person ensuring the visual language is cohesive, modern, and effective — whether that means a product's color palette, a landing page's typographic hierarchy, or an icon set's stylistic consistency.

People who thrive are designers with a mature aesthetic sensibility, strong opinions about visual quality, and the ability to create systems rather than one-off designs. If you can look at a product and immediately identify where the visual design feels inconsistent or dated — and then articulate what should change and why — you're thinking at the right level.