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Careers›Roles›Territory Manager
Mid-Level

Territory Manager

A Territory Manager typically runs sales and account management for a defined geographic or vertical territory — prospecting, account growth, and customer relationships across the territory portfolio.

Territory Manager pay typically runs $66K–$128K at this level, and jobs in this field are projected to grow 4% through 2034.

Career Level
Junior
Mid
Senior
Director
VP
Executive
Work Personality
E
C
R
S
I
A
Enterprisingleading, persuading
Conventionalorganizing, detail-oriented
Based on Holland Code framework
Industries that often hire Territory Managers
Wholesale & Distribution · 21%Retail · 17%Professional Services · 14%Manufacturing · 11%Financial Services · 10%Technology & Information · 7%
Job markets for Territory Managers
Where Territory Manager jobs concentrate · ~400 metro areas
Based on employment in related occupations
Mapped SOC categories:
Business OperationsScience
BLS Occupational Employment Statistics
Jump to:What it's likeCareer pathsBy the numbers

While you’re learning about the Territory Manager role, anything we can help you with this week?

What it's like

What it's like to be a Territory Manager

Daily rhythm involves customer visits, prospecting calls, account planning, and pipeline reporting. You'll often spend significant time in the field — driving between accounts, attending events, or meeting with customers. Pacing tends to follow sales cycles and quarterly targets.

The autonomy under accountability can surprise newcomers — territory work usually offers significant freedom but pairs it with strict revenue accountability. Coordination with sales operations, marketing, and customer service is constant. CRM discipline shapes how performance is tracked.

People who thrive here typically have strong relationship-building instincts, comfort with autonomy, and resilience under quota pressure. Self-directed work habits and the temperament to handle long-arc sales usually matter more than any specific industry background.

What people in this role value
IndependenceAbove avg
Working ConditionsAbove avg
AchievementAbove avg
RecognitionModerate
SupportModerate
RelationshipsModerate
O*NET Work Values survey
✦ Editorial — written by Truest from industry research and career patterns

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Career Paths

Where this role sits in the broader career landscape — and where it can take you.

Earning potential across this track
$239K$179K$119K$60K$0KLower paying387 metro areas, sorted by salary level
All experience levels1
This level's estimated range
INDUSTRIES PAYING ABOVE AVERAGE
Technology & Information$101K+9%
Energy & Utilities$100K+8%
Professional Services$98K+6%
Financial Services$83K-11%
Government$76K-17%
Compared to Business Operations average across all industries
1 BLS OEWS May 2024 covers all Territory Managers (SOC 11-2022.00, 11-9141.00, 19-1031.02), not just this title · BEA RPP 2023
* Top salaries exceed this figure. BLS caps reported wages at ~$240K to protect individual privacy in high-earning roles.
Related rolesExplore Business Operations →
Territory ManagerRent Control Office ManagerDistrict ManagerLeasing Property ManagerMall ManagerLease AdministratorHomeowner Association ManagerGlobal Account Manager (GAM)Area Sales ManagerCommercial Property ManagerWildlife ConservationistMobile Home Park ManagerRange Management SpecialistCondominium Association ManagerBuilding Rental SuperintendentNatural Resource OfficerCommunity Association ManagerExport ManagerBuilding Rental ManagerRegional Sales ManagerApartment House ManagerLease BuyerRetail District ManagerLeasing ManagerRange Technician+1 more
Also appears in: Science

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✦ Editorial — career progression and interview guidance based on industry patterns
The Broader Landscape

Roles like this one sit within a broader occupational category. The numbers below reflect that full landscape — helpful for context, but your specific experience will depend on level, specialty, and where you work.

$39K–$208K
Salary Range
10th – 90th percentile
926K
U.S. Employment
+3.9%
10yr Growth
91K
Annual Openings

How Territory Manager pay & employment are changing

$74K$71K$68K$65K$62K201920202021202220232024$62K$74K
BLS OEWS May 2024 · BLS Employment Projections 2024–2034

Skills & Requirements

Active ListeningNegotiationActive ListeningSpeakingSpeakingManagement of Personnel ResourcesReading ComprehensionJudgment and Decision MakingReading ComprehensionMonitoring
O*NET OnLine · Bureau of Labor Statistics
Mapped SOC Codes
11-2022.0011-9141.0019-1031.02

Explore related roles

Roles with similar work and overlapping career paths

midRent Control Office Manager$67KmidDistrict Manager$103KmidLeasing Property Manager$67KmidMall Manager$67KmidLease Administrator$67KmidHomeowner Association Manager$67K
View all Business Operations roles →

Common questions about what it's like to be a Territory Manager

What does a Territory Manager do?

A Territory Manager typically runs sales and account management for a defined geographic or vertical territory — prospecting, account growth, and customer relationships across the territory portfolio.

How much does a Territory Manager make?

Median pay for a Territory Manager is about $91K nationally, with the field ranging roughly from $39K to $208K depending on experience, employer, and metro (BLS).

What skills does a Territory Manager need?

Core skills for this role include Active Listening, Negotiation, Active Listening, Speaking, and Speaking.

What education do you need to be a Territory Manager?

Most people in this role hold a bachelor's degree.

Is a Territory Manager in demand?

Employment in this field is projected to grow about 3.9% through 2034, with roughly 925,940 people working in it today (BLS).

What jobs are similar to a Territory Manager?

Closely related roles include Rent Control Office Manager, District Manager, and Leasing Property Manager.

Career advice

Territory Manager career advice

Do one small thing to grow in your career this week. Pick one of these; each comes with the words to use.

  • Simple exerciseWrite a peer review that's specific, fair, and useful to the person who reads it.Write peer feedback that actually helps
  • WorksheetPassing on work so the next person can pick it up without chasing you.Hand off work so nothing drops
  • Simple exerciseLook at the steps up and sideways from your job, and find one you'd be excited to do.Walk the roles next to yours
  • Quick moveGive yourself room to decide well, without cooling anyone's excitement.Take a day before you answer an offer

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More career advice

  • Find your gap to the next level
  • Agree how fast you'll each reply
  • Rewrite your resume around results
  • Give your manager feedback, carefully
  • Ask for a referral that's easy to give
  • Say when they'll hear back
  • Keep your resume warm
  • Ask for the why before you start

We believe careers grow through small steps taken often, more than big leaps. So we’ve collected hundreds of them for you to try.

Browse career advice

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Federal data: BLS Occupational Employment & Wage Statistics (May 2024) · BLS Employment Projections · O*NET OnLine
Truest editorial: Fit check, role profile, things that vary, advancement analysis, lateral moves, interview questions.

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