Junior

Junior Marketing Professor

The academic marketer โ€” teaching and researching marketing at the university level while developing scholarly expertise.

Career Level
Junior
Mid
Senior
Director
VP
Executive
Work Personality
S
I
E
C
A
R
Socialhelping, teaching
Investigativeanalytical, curious
Based on Holland Code framework
Industries that often hire Junior Marketing Professors
Job markets for Junior Marketing Professors
Employment concentration ยท ~173 areas
Based on employment in related occupations
Mapped SOC categories:
BLS Occupational Employment Statistics
What it's like

What it's like to be a Junior Marketing Professor

As a Junior Marketing Professor, you're building an academic career in marketing. This means teaching undergraduate and/or graduate courses, conducting research, publishing in academic journals, and contributing to your institution's mission through service activities.

Your day varies by season. During teaching periods, you're preparing lectures, holding office hours, and grading. Research periods involve data collection, analysis, writing, and navigating peer review. You'll also attend conferences, serve on committees, and advise students. The balance shifts constantly.

The people who thrive here are genuinely curious about marketing as a field of study and enjoy both teaching and research. You need strong writing skills for publication, the patience for peer review cycles, and the ability to make complex ideas accessible to students. An academic career requires long-term thinking โ€” tenure decisions are years away.

AchievementAbove avg
IndependenceAbove avg
RecognitionAbove avg
RelationshipsAbove avg
Working ConditionsAbove avg
SupportLower
O*NET Work Values survey
StrategyExecution
StructuredAdaptable
ManagingContributing
CollaborativeIndependent
Research vs teaching emphasisTenure expectationsDoctoral student advisingIndustry connectionsCourse flexibility
Professor roles vary dramatically by institution type. R1 research universities emphasize publication in top journals; teaching institutions prioritize classroom excellence. Business school rankings affect expectations and resources. Some schools value industry consulting; others focus purely on academic work. International schools have different norms.
โœฆ Editorial โ€” written by Truest from industry research and career patterns
Career Paths

Where this role sits in the broader career landscape โ€” and where it can take you.

$239K$179K$119K$60K$0KLower paying387 metro areas, sorted by salary level
All experience levels1
This level's estimated range
INDUSTRIES PAYING ABOVE AVERAGE
1 BLS OEWS May 2024 covers all Junior Marketing Professors (SOC 25-1011.00), not just this title ยท BEA RPP 2023
* Top salaries exceed this figure. BLS caps reported wages at ~$240K to protect individual privacy in high-earning roles.
Exploring the Junior Marketing Professor career path? Truest helps you figure out if it's the right fit โ€” and plan your path forward.
Explore career tools
1
Research productivity
Publication record is critical for tenure
2
Grant writing
Securing funding for research programs
3
Doctoral mentoring
Developing the next generation of scholars
What are the research expectations for tenure?
What is the teaching load?
What research resources and support are available?
How is the doctoral program structured?
What is the department culture around collaboration?
โœฆ Editorial โ€” career progression and interview guidance based on industry patterns
The Broader Landscape

Roles like this one sit within a broader occupational category. The numbers below reflect that full landscape โ€” helpful for context, but your specific experience will depend on level, specialty, and where you work.

$46Kโ€“$211K
Salary Range
10th โ€“ 90th percentile
82K
U.S. Employment
+5.7%
10yr Growth
8K
Annual Openings

How this category is changing

$76K$72K$68K$65K$61K201920202021202220232024$61K$76K
BLS OEWS May 2024 ยท BLS Employment Projections 2024โ€“2034

Skills & Requirements

SpeakingInstructingWritingReading ComprehensionActive ListeningLearning StrategiesCritical ThinkingActive LearningMonitoringComplex Problem Solving
O*NET OnLine ยท Bureau of Labor Statistics
25-1011.00

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Truest gives you tools to understand your strengths, explore roles that fit, and plan your next move.

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Federal data: BLS Occupational Employment & Wage Statistics (May 2024) ยท BLS Employment Projections ยท O*NET OnLine
Truest editorial: Fit check, role profile, things that vary, advancement analysis, lateral moves, interview questions.