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Careers›Roles›Junior Marketing Professor
Junior

Junior Marketing Professor

The academic marketer — teaching and researching marketing at the university level while developing scholarly expertise.

Junior Marketing Professor pay typically runs $46K–$63K at this level, and jobs in this field are projected to grow 6% through 2034.

Career Level
Junior
Mid
Senior
Director
VP
Executive
Work Personality
S
I
E
C
A
R
Socialhelping, teaching
Investigativeanalytical, curious
Based on Holland Code framework
Industries that often hire Junior Marketing Professors
Education · 100%
Job markets for Junior Marketing Professors
Where Junior Marketing Professor jobs concentrate · ~173 metro areas
Based on employment in related occupations
Mapped SOC categories:
Marketing
BLS Occupational Employment Statistics
Jump to:What it's likeCareer pathsBy the numbers

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What it's like

What it's like to be a Junior Marketing Professor

As a Junior Marketing Professor, you're building an academic career in marketing. This means teaching undergraduate and/or graduate courses, conducting research, publishing in academic journals, and contributing to your institution's mission through service activities.

Your day varies by season. During teaching periods, you're preparing lectures, holding office hours, and grading. Research periods involve data collection, analysis, writing, and navigating peer review. You'll also attend conferences, serve on committees, and advise students. The balance shifts constantly.

The people who thrive here are genuinely curious about marketing as a field of study and enjoy both teaching and research. You need strong writing skills for publication, the patience for peer review cycles, and the ability to make complex ideas accessible to students. An academic career requires long-term thinking — tenure decisions are years away.

What people in this role value
AchievementAbove avg
IndependenceAbove avg
RecognitionAbove avg
RelationshipsAbove avg
Working ConditionsAbove avg
SupportLower
O*NET Work Values survey
Role Profile
StrategyExecution
StructuredAdaptable
ManagingContributing
CollaborativeIndependent
Things that vary from job to job as a Junior Marketing Professor
Research vs teaching emphasisTenure expectationsDoctoral student advisingIndustry connectionsCourse flexibility
Professor roles vary dramatically by institution type. R1 research universities emphasize publication in top journals; teaching institutions prioritize classroom excellence. Business school rankings affect expectations and resources. Some schools value industry consulting; others focus purely on academic work. International schools have different norms.
✦ Editorial — written by Truest from industry research and career patterns

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Your career belongs to you.

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Career Paths

Where this role sits in the broader career landscape — and where it can take you.

Earning potential across this track
$239K$179K$119K$60K$0KLower paying387 metro areas, sorted by salary level
All experience levels1
This level's estimated range
INDUSTRIES PAYING ABOVE AVERAGE
Technology & Information$93K+13%
Professional Services$89K+8%
Energy & Utilities$86K+4%
Financial Services$80K-3%
Wholesale & Distribution$76K-8%
Compared to Marketing average across all industries
1 BLS OEWS May 2024 covers all Junior Marketing Professors (SOC 25-1011.00), not just this title · BEA RPP 2023
* Top salaries exceed this figure. BLS caps reported wages at ~$240K to protect individual privacy in high-earning roles.
Related rolesExplore Marketing →
Junior Marketing ProfessorJunior Accounting ProfessorJunior Marketing InstructorJunior Finance ProfessorJunior Marketing TeacherJunior Finance TeacherJunior Accounting InstructorJunior Management Instructor Professional / Management Instructor AssociateJunior Finance InstructorJunior Advertising Teacher

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What it takes to advance
1
Research productivity
Publication record is critical for tenure
2
Grant writing
Securing funding for research programs
3
Doctoral mentoring
Developing the next generation of scholars
Lateral Moves
Marketing Consultant →
If you want to apply research in practice
Industry Researcher
If you want research without teaching obligations
Questions you might ask when interviewing
What are the research expectations for tenure?
What is the teaching load?
What research resources and support are available?
How is the doctoral program structured?
What is the department culture around collaboration?
✦ Editorial — career progression and interview guidance based on industry patterns
The Broader Landscape

Roles like this one sit within a broader occupational category. The numbers below reflect that full landscape — helpful for context, but your specific experience will depend on level, specialty, and where you work.

$46K–$211K
Salary Range
10th – 90th percentile
82K
U.S. Employment
+5.7%
10yr Growth
8K
Annual Openings

How Junior Marketing Professor pay & employment are changing

$76K$72K$68K$65K$61K201920202021202220232024$61K$76K
BLS OEWS May 2024 · BLS Employment Projections 2024–2034

Skills & Requirements

SpeakingInstructingWritingReading ComprehensionActive ListeningLearning StrategiesCritical ThinkingActive LearningMonitoringComplex Problem Solving
O*NET OnLine · Bureau of Labor Statistics
Mapped SOC Codes
25-1011.00

Explore related roles

Roles with similar work and overlapping career paths

midMarketing Professor$97KjuniorJunior Accounting Professor$97KmidBusiness Analytics Faculty Member$97KmidFinance Instructor$97KjuniorJunior Marketing Instructor$97KmidAccounting Teacher$74K
View all Marketing roles →

Common questions about what it's like to be a Junior Marketing Professor

What does a Junior Marketing Professor do?

The academic marketer — teaching and researching marketing at the university level while developing scholarly expertise.

How much does a Junior Marketing Professor make?

Median pay for a Junior Marketing Professor is about $97K nationally, with the field ranging roughly from $46K to $211K depending on experience, employer, and metro (BLS).

What skills does a Junior Marketing Professor need?

Core skills for this role include Speaking, Instructing, Writing, Reading Comprehension, and Active Listening.

What education do you need to be a Junior Marketing Professor?

Most people in this role hold a professional degree.

Is a Junior Marketing Professor in demand?

Employment in this field is projected to grow about 5.7% through 2034, with roughly 81,780 people working in it today (BLS).

What jobs are similar to a Junior Marketing Professor?

Closely related roles include Marketing Professor, Junior Accounting Professor, and Business Analytics Faculty Member.

Career advice

Junior Marketing Professor career advice

Do one small thing to grow in your career this week. Pick one of these; each comes with the words to use.

  • Simple exerciseGive your manager a real chance to help, by saying what would actually help.Tell your manager what you need
  • Quick moveTake on the work you want to grow into, without letting something else quietly slip.Say yes to the right stretch
  • Simple exerciseCheck your curiosity about another industry against what the work is really like.Test two industries you've wondered about
  • Micro habitGiving your hardest work the time it actually needs.Protect one focus block

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More career advice

  • Walk the roles next to yours
  • Match your feedback questions to the right people
  • Ask for one mentor conversation
  • Read the signals your company is sending
  • Celebrate a small win with your team
  • Send a three-line weekly update
  • Find out how you come across
  • Take stock of your whole pay package

We believe careers grow through small steps taken often, more than big leaps. So we’ve collected hundreds of them for you to try.

Browse career advice

Turn your career record
into a springboard for growth.

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Federal data: BLS Occupational Employment & Wage Statistics (May 2024) · BLS Employment Projections · O*NET OnLine
Truest editorial: Fit check, role profile, things that vary, advancement analysis, lateral moves, interview questions.

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Take the wheel.

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