Web Designer

As a Web Designer, you design and often build websites. Depending on the role, that can mean creating layouts and visual mockups that a developer implements, or it can mean doing the full design-and-build yourself using tools like Webflow, WordPress, or hand-coded HTML/CSS. You think about information architecture, visual hierarchy, responsive behavior, and conversion goals all at once.

Your day blends creative and practical work. You might start by wireframing a new landing page, then refine the visual design in Figma, then build it out in your CMS or code it directly. You're considering how the site looks on desktop and mobile, how fast it loads, whether the navigation makes sense, and whether the calls to action are clear enough to drive results.

The challenge is breadth. Web design touches visual design, UX, front-end development, content strategy, SEO, and performance optimization. You don't need to be expert-level at all of them, but you need working knowledge across the board. The people who thrive here enjoy being generalists who can take a website from concept to launch without handing off to five different specialists.