Advertising Account Representative
The advertising seller — building client relationships and selling media space to businesses who want to reach audiences.
What it's like to be a Advertising Account Representative
As an Advertising Account Representative, you're selling advertising space or time to businesses. This means prospecting for new clients, presenting advertising options, developing proposals, negotiating contracts, and managing ongoing client relationships to drive repeat business.
Your day balances prospecting and account management. You might make prospecting calls in the morning, meet with a client to discuss their advertising needs, develop a proposal for a campaign, and check in with existing accounts. Expect a mix of phone, email, and in-person work, with commission tied to sales results.
The people who thrive here enjoy selling and building relationships. You need sales skills — prospecting, presenting, handling objections, closing — and genuine interest in helping clients advertise effectively. Knowledge of your media and market helps you make credible recommendations.
Where this role sits in the broader career landscape — and where it can take you.
Roles like this one sit within a broader occupational category. The numbers below reflect that full landscape — helpful for context, but your specific experience will depend on level, specialty, and where you work.
How this category is changing
Skills & Requirements
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