Junior

Junior Brand Analyst

The brand measurer — tracking health metrics and turning data into brand insights.

Career Level
Junior
Mid
Senior
Director
VP
Executive
Work Personality
C
E
I
S
A
R
Conventionalorganizing, detail-oriented
Enterprisingleading, persuading
Based on Holland Code framework
Job markets for Junior Brand Analysts
Employment concentration · ~315 areas
Based on employment in related occupations
Mapped SOC categories:
BLS Occupational Employment Statistics
What it's like

What it's like to be a Junior Brand Analyst

Junior Brand Analyst supports brand measurement and research. You're tracking brand health metrics, analyzing consumer perceptions, and translating data into insights. Your day involves pulling data, building reports, and research. The people who succeed here combine analytical skills with brand intuition.

Work values data not available for this role.
StrategyExecution
StructuredAdaptable
ManagingContributing
CollaborativeIndependent
Research methodToolsBrand complexityIndustry
Consumer brands have rich tracking. B2B relies more on qualitative. Multi-brand portfolios need comparative skills.
✦ Editorial — written by Truest from industry research and career patterns
Career Paths

Where this role sits in the broader career landscape — and where it can take you.

$239K$179K$119K$60K$0KLower paying387 metro areas, sorted by salary level
All experience levels1
This level's estimated range
INDUSTRIES PAYING ABOVE AVERAGE
1 BLS OEWS May 2024 covers all Junior Brand Analysts (SOC 13-2051.00), not just this title · BEA RPP 2023
* Top salaries exceed this figure. BLS caps reported wages at ~$240K to protect individual privacy in high-earning roles.
Exploring the Junior Brand Analyst career path? Truest helps you figure out if it's the right fit — and plan your path forward.
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How measure brand health?
Walk through an analysis.
Research tools used?
✦ Editorial — career progression and interview guidance based on industry patterns
The Broader Landscape

Roles like this one sit within a broader occupational category. The numbers below reflect that full landscape — helpful for context, but your specific experience will depend on level, specialty, and where you work.

$62K–$181K
Salary Range
10th – 90th percentile
341K
U.S. Employment
+5.7%
10yr Growth
25K
Annual Openings

How this category is changing

$76K$72K$68K$65K$61K201920202021202220232024$61K$76K
BLS OEWS May 2024 · BLS Employment Projections 2024–2034

Skills & Requirements

No skills data available

O*NET OnLine · Bureau of Labor Statistics
13-2051.00

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Federal data: BLS Occupational Employment & Wage Statistics (May 2024) · BLS Employment Projections · O*NET OnLine
Truest editorial: Fit check, role profile, things that vary, advancement analysis, lateral moves, interview questions.