Mid-Level

Advertising Coordinator

The advertising organizer โ€” coordinating sales activities, client communication, and campaign logistics.

Career Level
Junior
Mid
Senior
Director
VP
Executive
Work Personality
E
C
A
S
I
R
Enterprisingleading, persuading
Conventionalorganizing, detail-oriented
Based on Holland Code framework
Job markets for Advertising Coordinators
Employment concentration ยท ~220 areas
Based on employment in related occupations
Mapped SOC categories:
BLS Occupational Employment Statistics
What it's like

What it's like to be a Advertising Coordinator

As an Advertising Coordinator focused on sales support, you're helping advertising sales teams serve clients effectively. This means coordinating client communications, managing proposals, scheduling appointments, and ensuring smooth handoffs between sales and production.

Your day involves coordination and communication. You might prepare a client proposal in the morning, coordinate meeting schedules, follow up on pending orders, and handle client inquiries. Expect significant email and phone communication, with responsibility for keeping multiple sales processes on track.

The people who thrive here are organized and enjoy supporting sales success. You need strong communication skills for client interaction, attention to detail for managing multiple accounts, and the ability to work effectively with sales personalities.

RelationshipsHigh
Working ConditionsAbove avg
IndependenceAbove avg
AchievementAbove avg
RecognitionModerate
SupportModerate
O*NET Work Values survey
StrategyExecution
StructuredAdaptable
ManagingContributing
CollaborativeIndependent
Sales team sizeClient interaction levelAdministrative vs strategicMedia complexityAutonomy
Advertising coordination varies by team structure and client base. Some coordinators support individual sales reps; others work with entire teams. The degree of client interaction varies โ€” some coordinators have significant client contact; others focus on internal coordination.
โœฆ Editorial โ€” written by Truest from industry research and career patterns
Career Paths

Where this role sits in the broader career landscape โ€” and where it can take you.

$239K$179K$119K$60K$0KLower paying387 metro areas, sorted by salary level
All experience levels1
This level's estimated range
INDUSTRIES PAYING ABOVE AVERAGE
1 BLS OEWS May 2024 covers all Advertising Coordinators (SOC 41-3011.00), not just this title ยท BEA RPP 2023
* Top salaries exceed this figure. BLS caps reported wages at ~$240K to protect individual privacy in high-earning roles.
Exploring the Advertising Coordinator career path? Truest helps you figure out if it's the right fit โ€” and plan your path forward.
Explore career tools
1
Client management
Building direct client relationships
2
Sales skills
Moving into advertising sales
3
Campaign knowledge
Understanding how advertising campaigns work
What sales team would I be supporting?
What level of client interaction is involved?
What systems and tools would I use?
What does the path to other roles look like?
What does success look like in this role?
โœฆ Editorial โ€” career progression and interview guidance based on industry patterns
The Broader Landscape

Roles like this one sit within a broader occupational category. The numbers below reflect that full landscape โ€” helpful for context, but your specific experience will depend on level, specialty, and where you work.

$33Kโ€“$134K
Salary Range
10th โ€“ 90th percentile
97K
U.S. Employment
-6.4%
10yr Growth
9K
Annual Openings

How this category is changing

$76K$72K$68K$65K$61K201920202021202220232024$61K$76K
BLS OEWS May 2024 ยท BLS Employment Projections 2024โ€“2034

Skills & Requirements

SpeakingPersuasionService OrientationSocial PerceptivenessActive ListeningNegotiationReading ComprehensionCritical ThinkingJudgment and Decision MakingCoordination
O*NET OnLine ยท Bureau of Labor Statistics
41-3011.00

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Federal data: BLS Occupational Employment & Wage Statistics (May 2024) ยท BLS Employment Projections ยท O*NET OnLine
Truest editorial: Fit check, role profile, things that vary, advancement analysis, lateral moves, interview questions.