Mid-Level

Advertising Statistical Clerk

Processing advertising performance data โ€” compiling readership, viewership, click-through, and conversion numbers for sales teams or ad operations. Detail-heavy back-office role where the reports you produce shape next month's pitch decks and renewal conversations.

Career Level
Junior
Mid
Senior
Director
VP
Executive
Work Personality
C
I
R
E
S
A
Conventionalorganizing, detail-oriented
Investigativeanalytical, curious
Based on Holland Code framework
Job markets for Advertising Statistical Clerks
Employment concentration ยท ~24 areas
Based on employment in related occupations
Mapped SOC categories:
BLS Occupational Employment Statistics
What it's like

What it's like to be a Advertising Statistical Clerk

Advertising statistical clerk work is data processing for the ad sales operation โ€” compiling audience metrics, campaign performance numbers, and viewership or readership figures that the sales team uses to pitch and the organization uses to report on. You're pulling data from whatever systems the company uses, assembling it into reports in a consistent format, and making sure the numbers are accurate and on schedule. The work is steady and methodical; the output feeds directly into sales pitches and renewal conversations.

Much of the detail work is source-reconciliation and formatting โ€” making sure the readership numbers from the audit bureau match what's in the sales deck, or that the click-through data from the ad server lines up with what's being reported to the client. Discrepancies need to be flagged and investigated, which means understanding enough about where each data source comes from to know why numbers might not match. Most days are routine processing; occasionally a number is wrong in a way that matters.

This role tends to sit in a support function โ€” you're serving sales, ad ops, or marketing rather than owning the output directly. The value you create is reliability: when a rep pulls a report you've built, they trust it. That trust is built slowly through accuracy and consistency, and broken quickly by errors in a document that's shown to an advertiser.

SupportModerate
AchievementLower
Working ConditionsLower
RelationshipsLower
IndependenceLower
RecognitionLower
O*NET Work Values survey
StrategyExecution
StructuredAdaptable
ManagingContributing
CollaborativeIndependent
Print vs. digital vs. broadcast metricsSales support vs. ad operations focusManual vs. automated reportingSingle publication vs. multi-titleReport production vs. data analysis
The medium shapes what you're measuring. Print organizations track readership, circulation, and demographic breakdowns; broadcast tracks ratings and daypart performance; digital tracks impressions, clicks, and conversion metrics. The tools and degree of automation vary significantly too โ€” some roles work in spreadsheets and manually pull from multiple data sources; others work in purpose-built analytics platforms. The organizational size affects scope: at a small publication, this role is broad and sometimes combined with other admin functions; at a large media company, it's narrower and more specialized.

Is Advertising Statistical Clerk right for you?

An honest look at who tends to thrive in this role โ€” and who might find it challenging.

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โœฆ Editorial โ€” written by Truest from industry research and career patterns
Career Paths

Where this role sits in the broader career landscape โ€” and where it can take you.

$239K$179K$119K$60K$0KLower paying387 metro areas, sorted by salary level
All experience levels1
This level's estimated range
INDUSTRIES PAYING ABOVE AVERAGE
1 BLS OEWS May 2024 covers all Advertising Statistical Clerks (SOC 43-9111.00), not just this title ยท BEA RPP 2023
* Top salaries exceed this figure. BLS caps reported wages at ~$240K to protect individual privacy in high-earning roles.
Exploring the Advertising Statistical Clerk career path? Truest helps you figure out if it's the right fit โ€” and plan your path forward.
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What data sources will this role regularly work with, and is there a consistent reporting cadence or is it more ad hoc?
What tools does the team use โ€” spreadsheets, BI platforms, ad servers โ€” and is training provided?
How are data discrepancies between sources typically handled โ€” who investigates and resolves them?
What does accurate and on-time look like for the reports this role produces, and how is performance measured?
Is there room to automate any of the manual reporting work, or is that out of scope for this role?
โœฆ Editorial โ€” career progression and interview guidance based on industry patterns
The Broader Landscape

Roles like this one sit within a broader occupational category. The numbers below reflect that full landscape โ€” helpful for context, but your specific experience will depend on level, specialty, and where you work.

$38Kโ€“$79K
Salary Range
10th โ€“ 90th percentile
6K
U.S. Employment
-2.5%
10yr Growth
800
Annual Openings

How this category is changing

$76K$72K$68K$65K$61K201920202021202220232024$61K$76K
BLS OEWS May 2024 ยท BLS Employment Projections 2024โ€“2034

Skills & Requirements

MathematicsReading ComprehensionCritical ThinkingActive LearningComplex Problem SolvingWritingSpeakingActive ListeningJudgment and Decision MakingTime Management
O*NET OnLine ยท Bureau of Labor Statistics
43-9111.00

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Federal data: BLS Occupational Employment & Wage Statistics (May 2024) ยท BLS Employment Projections ยท O*NET OnLine
Truest editorial: Fit check, role profile, things that vary, advancement analysis, lateral moves, interview questions.