Email Marketing Processor

The work is operational rather than strategic — building email sends, segmenting lists, scheduling deploys, and monitoring deliverability after campaigns go out. You're not usually the person writing the subject lines or setting the strategy; you're the person making sure the technical infrastructure works so the send actually lands in inboxes at the right time.

Most of your day involves suppression list management, audience segmentation, and campaign QA before each send. Small errors at this stage — a wrong segment, a missing suppression, a broken link — affect large volumes of subscribers and are visible immediately. Getting the pre-send checklist right every time is the core competency.

Deliverability monitoring is its own discipline: tracking bounce rates, spam complaints, and inbox placement across ISPs and acting quickly when something deteriorates. Compliance tasks — CAN-SPAM, GDPR, unsubscribe processing — run in the background constantly and aren't optional. This is detail-oriented, operational work that needs to be done without error, often at volume.