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Careers›Roles›Junior Radio And Television Time Sales Representative
Junior

Junior Radio And Television Time Sales Representative

The broadcast advertising seller — marketing radio and TV advertising time to businesses and agencies.

Junior Radio And Television Time Sales Representative pay typically runs $33K–$45K at this level, and jobs in this field are projected to shrink 6% through 2034.

Career Level
Junior
Mid
Senior
Director
VP
Executive
Work Personality
E
C
A
S
I
R
Enterprisingleading, persuading
Conventionalorganizing, detail-oriented
Based on Holland Code framework
Industries that often hire Junior Radio And Television Time Sales Representatives
Financial ServicesHealthcareProfessional Services · 53%Technology & Information · 42%Administrative Services · 1%Wholesale & Distribution · 1%
Job markets for Junior Radio And Television Time Sales Representatives
Where Junior Radio And Television Time Sales Representative jobs concentrate · ~220 metro areas
Based on employment in related occupations
Mapped SOC categories:
Sales
BLS Occupational Employment Statistics
Jump to:What it's likeCareer pathsBy the numbers

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What it's like

What it's like to be a Junior Radio And Television Time Sales Representative

As a Junior Radio and Television Time Sales Representative, you''re selling advertising time on broadcast media. You''re helping businesses reach audiences through radio spots and TV commercials. You''re connecting advertisers with the audiences that broadcast media delivers.

Your day involves prospecting for advertisers, understanding their marketing goals, presenting media options, and closing advertising buys. You''re learning about audience measurement, rating systems, and how to position your station or network''s value. You might work with direct advertisers or media buying agencies.

The media landscape has changed dramatically, but broadcast advertising remains significant. The people who succeed here understand both traditional media value and how it fits in today''s fragmented media environment, and can sell effectively against digital alternatives.

What people in this role value
RelationshipsHigh
Working ConditionsAbove avg
IndependenceAbove avg
AchievementAbove avg
RecognitionModerate
SupportModerate
O*NET Work Values survey
Role Profile
StrategyExecution
StructuredAdaptable
ManagingContributing
CollaborativeIndependent
Things that vary from job to job as a Junior Radio And Television Time Sales Representative
Medium focusMarket sizeAccount typeLocal vs nationalDigital integration
Broadcast time sales varies by medium and market. Radio differs from television. Major market stations have different dynamics than small markets. Some reps work with direct advertisers; others focus on agencies. Local spot sales differ from national advertising. Increasingly, broadcast sales includes digital and streaming components.
✦ Editorial — written by Truest from industry research and career patterns

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Career Paths

Where this role sits in the broader career landscape — and where it can take you.

Earning potential across this track
$239K$179K$119K$60K$0KLower paying387 metro areas, sorted by salary level
All experience levels1
This level's estimated range
INDUSTRIES PAYING ABOVE AVERAGE
Technology & Information$97K+110%
Energy & Utilities$95K+107%
Professional Services$94K+104%
Financial Services$79K+72%
Government$69K+51%
Compared to Sales average across all industries
1 BLS OEWS May 2024 covers all Junior Radio And Television Time Sales Representatives (SOC 41-3011.00), not just this title · BEA RPP 2023
* Top salaries exceed this figure. BLS caps reported wages at ~$240K to protect individual privacy in high-earning roles.
Related rolesExplore Sales →
Junior Radio And Television Time Sales RepresentativeJunior Advertising Sales Representative (ad Sales Representative)Junior Outside Sales RepresentativeJunior Field Marketing RepresentativeJunior Idea WorkerJunior Signs And Displays SalespersonJunior Digital Advertising Sales Representative (digital Advertising Sales Rep)Junior Inside Sales RepresentativeJunior Account PlannerJunior Time BuyerJunior Sales Promotion RepresentativeJunior Idea ManJunior Site Leasing AgentJunior Advertising RepresentativeJunior Yellow Pages Space SalespersonJunior Advertising SolicitorJunior Advertising ConsultantJunior BrokerJunior Time BrokerJunior Radio Time SalespersonJunior Advertising AgentJunior Directory Advertising Sales RepresentativeJunior Space BuyerJunior Site Promotion AgentJunior Signs And Displays Sales Representative+1 more

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What it takes to advance
1
Media planning
Understanding how broadcast fits media plans
2
Audience analysis
Explaining audience value drives advertising decisions
3
Multi-platform selling
Integrating digital with broadcast is increasingly essential
Lateral Moves
Digital Media Sales
If you want to focus on digital advertising
Media Planner →
If you want agency-side media work
Questions you might ask when interviewing
Is this radio, TV, or both?
What market size and competitive environment?
What''s the split between direct advertisers and agencies?
How integrated is digital with broadcast sales?
What''s the territory or account structure?
✦ Editorial — career progression and interview guidance based on industry patterns
The Broader Landscape

Roles like this one sit within a broader occupational category. The numbers below reflect that full landscape — helpful for context, but your specific experience will depend on level, specialty, and where you work.

$33K–$134K
Salary Range
10th – 90th percentile
97K
U.S. Employment
-6.4%
10yr Growth
9K
Annual Openings

How Junior Radio And Television Time Sales Representative pay & employment are changing

$64K$61K$58K$55K$52K201920202021202220232024$52K$64K
BLS OEWS May 2024 · BLS Employment Projections 2024–2034

Skills & Requirements

SpeakingPersuasionService OrientationSocial PerceptivenessNegotiationActive ListeningReading ComprehensionJudgment and Decision MakingCritical ThinkingWriting
O*NET OnLine · Bureau of Labor Statistics
Mapped SOC Codes
41-3011.00

Explore related roles

Roles with similar work and overlapping career paths

midRadio and Television Time Sales Representative$61KmidBroker$71KseniorSenior Account Specialist$79KmidMarketing Coordinator$105KjuniorJunior Advertising Sales Representative (ad Sales Representative)$61KjuniorJunior Outside Sales Representative$61K
View all Sales roles →

Common questions about what it's like to be a Junior Radio And Television Time Sales Representative

What does a Junior Radio And Television Time Sales Representative do?

The broadcast advertising seller — marketing radio and TV advertising time to businesses and agencies.

How much does a Junior Radio And Television Time Sales Representative make?

Median pay for a Junior Radio And Television Time Sales Representative is about $61K nationally, with the field ranging roughly from $33K to $134K depending on experience, employer, and metro (BLS).

What skills does a Junior Radio And Television Time Sales Representative need?

Core skills for this role include Speaking, Persuasion, Service Orientation, Social Perceptiveness, and Negotiation.

What education do you need to be a Junior Radio And Television Time Sales Representative?

Most people in this role hold a bachelor's degree.

Is a Junior Radio And Television Time Sales Representative in demand?

Employment in this field is projected to decline about 6.4% through 2034, with roughly 97,470 people working in it today (BLS).

What jobs are similar to a Junior Radio And Television Time Sales Representative?

Closely related roles include Radio and Television Time Sales Representative, Broker, and Senior Account Specialist.

Career advice

Junior Radio And Television Time Sales Representative career advice

Do one small thing to grow in your career this week. Pick one of these; each comes with the words to use.

  • WorksheetPassing on work so the next person can pick it up without chasing you.Hand off work so nothing drops
  • Simple exerciseConnect your work to what the business cares about, and make that link easy to see.Tie your work to what the company needs most
  • Simple exerciseSee a company the way its own people do, before you ask to join it.Understand a company before you apply
  • ConversationAsk for what would make an offer a yes, and keep the warmth on both sides.Counter an offer without drama

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  • Make your 1:1 agenda yours
  • Notice where your styles differ
  • Prepare for your review conversation
  • Recover after you drop the ball
  • Run a short daily check-in
  • Send a three-line weekly update
  • Shrink one recurring meeting
  • Take a day before you answer an offer

We believe careers grow through small steps taken often, more than big leaps. So we’ve collected hundreds of them for you to try.

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Federal data: BLS Occupational Employment & Wage Statistics (May 2024) · BLS Employment Projections · O*NET OnLine
Truest editorial: Fit check, role profile, things that vary, advancement analysis, lateral moves, interview questions.

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